Calgary West Soccer Club levels up community engagement with Youth Sports Media Group

With support from the Youth Sports Media Group (YSMG), the Calgary West Soccer Club rolls out a multi-platform strategy that is geared toward creating better engagement among players, coaches, sponsors and the wider community. YSMG also provides access to a network of resources for fundraising, video production, and metrics.

 

CALGARY, April 10, 2017 – The Calgary West Soccer Club (CWSC) is working with Calgary agency Youth Sports Media Group (YSMG) to ramp up digital efforts this year. The move is aimed at creating more opportunities for its members and engaging businesses and the public to support the local sports community.

In addition to a social media strategy, YSMG brings video production capabilities, analytics, as well as a new ‘Friends of Friends’ platform, where members can advertise services and products within the CWSC community.

“Working with the Youth Sports Media Group gives us the ability to provide more value to our members—from the players to the coaches—and the ability to engage the larger public community in a meaningful conversation,” says Mary Liao, Executive Director at Calgary West Soccer Club. “YSMG understands our goal to develop every athlete’s utmost potential and their services increase our players’ odds for success.”

Kicking off the initiative, the social media campaign rolls out at the end of April. YSMG focuses on increasing awareness, optimizing engagement and providing social metrics. CWSC members will also have access to YSMG’s video production capabilities at affordable prices. Services include videography for matches, training videos, as well as player and team profiles. Prices range from $250 for 90 minutes of tournament footage to $2,000 for team highlight videos.

“We excited to open more doors for our talented community of players in Calgary,” says Simon Salazar, Community Engagement Director, Youth Sports Media Group. “At YSMG, we believe consistent engagement and strategic messaging are key to increasing brand value and attracting opportunities.”

YSMG is a division of social tech company WeEmploy Inc., which connects businesses, non-profits and individuals together to facilitate the exchange of resources, skills, and services through a unique platform called SOS – System of Support. As such, CSWC will have access to SOS for fundraising possibilities and WeEmploy’s recruitment tech.

 

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For further information or to arrange interviews, please contact:

Precious de Leon

Community & Engagement Coordinator

WeEmploy Inc.

403-4087767

Precious.deLeon@WeEmploy.com

Steve Mix

CEO & CoFounder

WeEmploy Inc.

403-605-9239

Steve.Mix@WeEmploy.com

 

About Youth Sports Media Group

Youth Sports Media Group (YSMG) is a digital communications and sports marketing agency launched in March 2017. The company is a division of WeEmploy Inc. and is committed to helping increase the brand and market value of sports clubs and leagues, aspiring young athletes (with support from their parents), and coaches across Canada.

Digital marketing, video production, and fundraising support are among the benefits Youth Sports Media Group offers. The agency also delivers recruitment tools for sports clubs looking to hire paid and volunteer positions, through a partnership with social enterprise WeEmploy Inc.

Economic and social developments are priorities for YSMG. The agency delivers a portfolio of services that includes social metrics and analytics, content strategy, advanced player profiling, and communications for training, tournaments and various community events.

Social tech enterprise WeEmploy Inc. develops digital solutions and strategic services for charitable agencies, businesses, and individuals. Launched in 2015, WeEmploy’s flagship product is a recruitment tool that services businesses, nonprofit agencies, jobseekers and volunteers. The company also launched SOS (System of Support) in 2016 to address other levels of social impact. SOS provides services such as fundraising support, market and impact analytics, and marketing.

SOS is a community-centric platform that matches a charitable agency’s needs to resources within our digital inventory. It is a connector between agencies, enabling the exchange of information and procurement of resources. Currently, the SOS Community includes over 150 charities, 8,000 companies, and 100,000 individuals. It is partnered with the Tribal Chiefs Employment & Traning Services Association (TCETSA) to implement SOS until 2021.

Visit YSMG’s Facebook Page: https://www.facebook.com/pg/YouthSportsMediaGroup/services/ and Instagram: https://www.instagram.com/youthsportsmediagroup/ .

Visit WeEmploy.com and Community.WeEmploy.com. Follow us on Twitter (@WeEmployInc, @JOBS_WeEmploy, @TheSocial_CEO) and Instagram (@WeEmploy, @SOSsystemofsupport).

 

About Calgary West Soccer Club

The Calgary West Soccer Club (CWSC) is an athlete-centred non-profit group that seeks to provide good technical development services for as low a cost as possible so that children that want to play soccer can benefit, not just the elite players or those who can afford it.

In 2006, the communities of Hawkwood, Tuscany, Bowness, RAC (Ranchlands, Arbour Lake, Citadel), RRRO (Rocky Ridge and Royal Oaks), and Norwest (Silver Springs and Scenic Acres) came together to form a club with the mission to provide the best opportunity for every player to develop their desired level of play for an affordable price.

The underlying purpose of CWSC is to provide a fun development-focused environment that keeps players playing. The Club believes in the principles of training methodology developed through LTAD (Long Term Athlete Development).

CWSC is a proud member of Calgary Minor Soccer Association (CMSA), Calgary Women’s Soccer Association (CWSA) and Calgary United Soccer Association (CUSA). All three soccer-governing bodies are members of the Calgary Soccer Federation, which are in turn members of the Alberta Soccer Association (ASA). The ASA is a member of the Canadian Soccer Association (CSA), which is ultimately governed by FIFA (Federation Internationale de Football de Football Assocation). CWSC is, therefore, a fully sanctioned soccer club. CWSC also welcomes players from other communities as per the CMSA policy of open boundaries. ❖

In other news:

Newly launched Youth Sports Media Group plans to score big in Canada’s $5.7Bn youth sports industry

WeEmploy Inc. and TCETSA sign partnership to deliver more employment access to Indigenous communities

WeEmploy Inc. and TCETSA sign partnership to deliver more employment access to Indigenous communities

Tech firm WeEmploy Inc. signs strategic deal with First Nations groups to implement a unique System of Support (SOS) that caters to Indigenous-led businesses, non-profit agencies, educators, government and individuals in need.

Photo caption: WeEmploy and TCETSA team up to increase avenues for success among Canada’s indigenous communities.

 

CALGARY, March 13, 2017 – WeEmploy Inc. has signed a Memorandum of Understanding (MOU) with the Tribal Chiefs Employment & Training Services Association (TCETSA) this week.

The partnership brings opportunities for WeEmploy to increase access to employment tools and resources for TCETSA clients, under the strategic banner Hire Indigenous (HI).

Since its inception 14 years ago, the TCETSA has worked toward creating stable, healthy and self-sufficient Indigenous communities empowered through meaningful employment.

The agreement also brings the potential for creating a strategic Indigenous Advisory Group and the deployment of WeEmploy’s SOS to assist TCETSA’s network in Alberta and Saskatchewan. The partnership is slated to run for the next four years.

“We created SOS to redefine benchmarks for sustainable community integration, particularly connecting businesses and non-profit organizations. We are proud to roll out SOS first with TCETSA,” said Steve Mix, CEO & Co-Founder, WeEmploy Inc. “Moving forward, businesses will need a more immersive way to engage the community and for charities to access resources that can enhance their business-building strategies. SOS delivers just that.”

Work is already underway with various First Nations groups under TCETSA. WeEmploy is ready to deploy strategic business and technology solutions that can support indigenous businesses, related non-profit agencies, educators, government, and people in need.

The partnership includes the appointment of a TCETSA Representative Eva John- Gladue as a WeEmploy Indigenous Ambassador.

“Our community’s needs are continually evolving. Our partnership with WeEmploy signals our continued efforts to deliver innovative services and resources,” said Eva John-Gladue, Operations Manager at TCETSA. “SOS presents an opportunity for us to cater to every community stakeholder, from entrepreneurs and business decision makers to job seekers and and people in need.”

SOS provides a central point of access, extending WeEmploy’s platforms of service beyond the company’s well-established roots in employment and recruitment. The MOU provides TCETSA-referred businesses, agencies, and individuals with access to WeEmploy’s SOS services:

– Business-building tools:

  • Intellicruit, WeEmploy’s trademarked employment technology, connecting businesses looking to employ indigenous people
  • community engagement, cause awareness, marketing support
  • onsite training, leadership and mentorship within the fields of employment, volunteer, social enterprise and marketing

–  Funding network: A unique digital platform for funding and resource acquisition

–  Social resources: Access to social resources for people in need, i.e. job seekers, newcomers, volunteers

– Performance Metrics: citing Return on Impact and effectiveness analytics

 

For further information or to arrange interviews, please contact:

Precious de Leon, Community & Engagement Coordinator, WeEmploy Inc. | 403-408-7767 | Precious.deLeon@WeEmploy.com

Steve Mix, CEO & Co-Founder, WeEmploy Inc. | 403-605-9239 | Steve.Mix@WeEmploy.com

 

About WeEmploy Inc.
WeEmploy Inc.TM is a tech company that develops digital solutions and strategic services for charitable agencies, businesses, entrepreneurs, government and individuals.

A social enterprise launched in 2015, WeEmploy’s flagship product is Intellicruit, a trademarked recruitment tool that services businesses, nonprofit agencies, jobseekers and volunteers. The company also provides strategic solutions for influencers in business and community.

WeEmploy launched SOS in 2016. It provides platforms for fundraising support, market and impact analytics, and marketing. SOS is a community-centric platform that facilitates the exchange of information and resources between charitable agencies and businesses. Currently, the SOS Community includes over 150 charities, 8,000 companies, and 100,000 individuals.

Visit WeEmploy.com and Community.WeEmploy.com. Follow on Twitter (@WeEmployInc, @JOBS_WeEmploy, @TheSocial_CEO) and on Instagram (@WeEmploy, @SOSsystemofsupport).

About TCETSA
The Tribal Chiefs Employment & Training Services Association (TCETSA) envisions stable, healthy and self-sufficient communities empowered through meaningful employment. For more than 14 years, TCETSA has been the trusted and influential voice in workforce development of the six Alberta First Nations in the Tribal Chiefs’ Ventures tribal council: Beaver Lake First Nation, Cold Lake First Nation, Frog Lake First Nation, Heart Lake First Nation, Kehewin Cree Nation and Whitefish Lake First Nation (Goodfish Lake).

 

Other WeEmploy news:

Newly launched Youth Sports Media Group plans to score big in Canada’s $5.7Bn youth sports industry