4 reasons why it’s good for companies to do good

Lauren Pearson, PR and marketing manager at digital agency Yard wrote a an article in TheDrum.com that posits why its beneficial for agencies to offer pro bono services to charities.

She lists 5 reasons:

  1. It provides opportunities for the company and its employees to give back to the community, accounting for its Corporate Social Responsibility (CSR) commitments.
  2. The company gains a strong avenue for gaining awareness and recognition locally among existing and potential customers.
  3. It opens doors to potential paid work in the future.
  4. Clients and customers will recognize that you work to make a difference, not just for profit.

The article, which you can read here in full.

Why influencers are getting charitable – via TheDrum.com

In an opinion piece on thedrum.com, Victoria Luck, managing director of influencer marketing platform Buzzoole UK talks about how charities should explore the wider opportunities of influencer marketing to further their short- and long-term goals.

“When it comes to charities, there’s a sense that most influencers will only get involved if the cause is personally relevant, potentially teaming up with an organisation pro bono. But in any case, moving into 2017 influencers will have to be entirely transparent about whether their work with charities was paid for. Ultimately, the power of this kind of content lies in its authenticity. A lack of disclosure, especially when associated with an emotive cause, can generate serious damage to both charities’ and influencers’ reputations.”

– Excerpt from the article

The article, which you can read at length here, mentions motivational speaker Simon Sinek’s misstep in labelling millenials as “entitled”, “narcissistic” and “lazy”. You can watch the 15:00 video here:

Ya Hala! An evening of Syrian entertainment, food, and fun

Experience the rich culture of Syria at Ya Hala, a fundraising event filled with music, entertainment, food, poetry, henna, calligraphy and more.

The event is organized by the Syrian Women’s Club of Calgary, the Rotary Club of Calgary Downtown, and the Rotary Club of Calgary North.

Tickets are $30 and can be purchased HERE.

Visit rotaryclubofcalgary.org


PRESS RELEASE: AAISA launches Information Hub Website for Refugees in Alberta

Screen grab of www.RefugeeAlberta.ca. Plans to open sections for Organizations and other services are underway.

Screen grab of www.RefugeeAlberta.ca. Plans to open sections for Organizations and other services are underway.

Website helps refugees access information in multiple languages that can help them settle and thrive in Alberta.

Calgary, Alberta, Canada – September 7, 2016: The Alberta Association of Immigrant Serving Agencies (AAISA) announces the launch of a new website, www.refugeealberta.ca, which will serve as a one-stop shop for refugees to access information on settling in Alberta and services to support them in their new life.
Following one of the largest resettlements of refugees in Canadian history, the website, which is funded by the Ministry of Immigration, Refugees and Citizenship Canada, responds to a significant need across the province. Since November 2015, Canada resettled 25,000 Syrian refugees across the country–3,792 of which were welcomed by Albertans. Another wave of Syrian refugees integrate into their new lives by providing support with language, employment and social well-being. Over 1,400 of these services can be found on the website’s settlement service database.
Refugees like Sleman Aldib, an electrical engineer, theatre actor, and photographer who came to Calgary from Syria with his family eight months ago, can search for services in their area and find information on important every day topics like where to find a family doctor, what their rights are as a tenant, how to find a job, how the education system works and what to wear in the winter. Aldib, a privately sponsored refugee who provided input on the website, says that “all information you need is in the same place.” The website can also help sponsors like Mayssoun Hneidi, who together with her husband, brought Aldib and his family to Canada. Hneidi believes the website will empower refugees because it “…tells them about Alberta. People are always eager to know about the place they move to and now call home.”
AAISA is a regionally and nationally recognized leader, representative, hub, and an amplifier of the settlement and integration sector in Alberta. As an umbrella organization of immigrant serving organizations, AAISA’s mandate is to build sectorial capacity through professional development, research, and stakeholder engagement. AAISA’s member agencies provide services to assist newcomers in becoming fully integrated members of society. For more information, visit AAISA’s website at www.aaisa.ca.

For the Love of Curling

Co-hosted by Olympian curlers Cheryl Bernard and John Morris, For the Love of Curling will be held on September 25, 2016.

This one-day event introduces kids to curling and gives the family a chance to interact with Cheryl, John and the 2010 Women’s Olympic Curling Team.

Organized by KidSport and the Calgary Curling Club, the event will have three separate sections for different age ranges.

Buy your tickets at KidSport.ca/Calgary.

For the Love of Curling

Challenge yourself this STEPtember

Take the first step to an active lifestyle, and do it for a great cause with one of WeEmploy’s partner charities, the Cerebral Palsy Association in Alberta.

Join 68,555 individuals participating in Steptember, a global challenge to take 10,000 a day for 28 days. And as you step closer toward a healthy and active lifestyle, you’ll also be supporting and raising funds for children and adults with cerebral palsy and other disabilities.

*Seeing this mid-September? It’s not too late! Contact Kari at stepitup@steptember.ca to see how you can be a part of this global event.

Here’s more information about how your steps are count:

Or visit Steptember.ca

Steptember fact-sheetfront


Steptember fact-sheetback

WeEmploy Inc. featured in Calgary Herald, July 21 2016

13697026_538700836321308_1777709799656265090_nOur Co-Founders, Steve Mix (TheSocial_CEO) and Sid Mark are featured in today’s Calgary Herald, spreading the word about our work to close the gap between job seekers and employers, and making a positive social impact by working with charities.

Click the image below to read the article. Or click here: http://www.pressreader.com/canada/calgary-herald/20160721/282183650404175


WeEmploy Inc. is a multi-nominee at the Small Business Awards

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WeEmploy Inc. has been nominated for multiple awards this year on the Small Business Week’s SMBYYC Awards.

We’re incredibly grateful for the nominations for the:

People’s Choice Awards

Community Impact Award

Innovation Award

WeEmploy Inc. is a People’s Choice Award nominee…VOTE NOW!

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WeEmploy Inc. is a FINALIST for the The Calgary Chamber of Commerce PEOPLE’S CHOICE AWARD.

We’re so grateful to everyone who’s voted already. You rock! It’s not too late to vote: http://bit.ly/2aXOnFZ

Five active listings to check out at WeEmploy Inc.

Go to WeEmploy.com and find hundreds of active job listings just like these:

Auto – Detailer

Lot Attendant

Level 2 (Bobcat Operator) Landscaping – Saskatoon

Cleaning Associate – Calgary

Maintenance Associate – Banff

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